Make love, not war

This ideanode — “make love, not war” — is strong for many reasons. The phrase conjures up different thoughts for different people. Some common ones: the Vietnam war, hippies, Woodstock, death, life, peace, happiness. Herein lies the power of this short phrase. Just seeing it on the back of a car can make someone ponder the tragedies of war. Additionally, the phrase contrasts “love” with “war”, implying that they are natural opposites. “Love” brings up positive connections for people — sex, families, friends — while “War” does the opposite — death, loss, suffering. It is the strong symbolic power of the phrase that lends it such meaning and emotion in such few words.

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